Monday, October 27, 2008

idea layout for college magazine

When designing this magazine cover layout I was able to use ideas from my magazine analysis from the post below to help with my design and layout ideas.


Masthead: To help me come up with a suitable name for my college magazine I have collected a group of words that relate to achieving and learning; excel (excel yourself in learning) passion (passion to want to do well) freedom (freedom to achieve what and how you want) fresh (the idea that the college is new and fresh, promoting modern learning) vivid (wyke makes the future look positive, very bright and clear) blab (ideal name for a college gossip magazine) desire ( a desire to want to succeed) accomplish (accomplish personal targets and target grades) burst (suggests the college is bursting with opportunity) Another idea is to call it 'College Knowledge' i think this is a a good play on words as they both rhyme and could be very catchy. The only disadvantage is that it's quite a long title for a magazine.




Sub Masthead: Similarly to the LOOK magazine I have also included a sub heading. In LOOK it was used to emphasise the type of magazine, however I am going to use it as another way to emphasise the quality of the college. I have come up with a catchy phrase that reflects on the masthead; 'licence to learn', I thought this would reflect well on the masthead 'Accomplish' as heard when completing something people say 'mission accomplished'. In the film James Bond, there is a line 'licence to kill' instead of using this I would change this phrase to 'licence to learn' and use this as the sub-masthead, these two phrases compliment each other and by playing on these words I think it is a creative way to advertise the college.

If I used the masthead 'Burst' my sub-masthead that I would use to reflect this would be 'Wyke College, Bursting with Opportunity'. This suggests the college is overflowing with opportunity which is a very positive outlook.





Main image focus: I will use the same conventions as seen in all the the magazines I analysed, in the sense that I have designed all other text and features on the cover around the main image. I have come up with a few different image ideas for different themes, subject areas etc. If I was to do the main focus on the subject law, I would have a student posing at a desk looking as though the image has been taken whilst in a lesson, with a law text book in view,that students are issued with when they take the subject. The classroom will be in the background, however it would be blurred to focus attention on the student, as seen in the sport magazine I analysed.



Another idea is to use a seasonal theme, focusing on bonfire night. The cover would advertise that the college is hosting a charity bonfire. The image would be of a student, dressed for winter and looking up to the sky, as if to be watching the fireworks. I would include a picture of fireworks in the background to add authenticity to the picture.



I also have an idea to have a science theme, advertising science at Wyke. The image would be student posing in a lab coat, safety goggles etc whilst holding a test tube with solution inside to make it look like the photo has been captured whilst the student is carrying out an experiment.



Main headline: If i decided to go with the science theme the main headline would include the words 'A SOLUTION TO SUCCEED'. The image reflecting this will be a student holding a test tube with solution in it, causing the headline to become an effective play on words.

If i went with the idea of a bonfire night theme for the main image focus, my main headline would include words such as; explosive, bang, colourful, fiery, bursting, bright, display. I have come up with the headline, 'AN EXPLOSIVE NIGHT TO REMEMBER REMEMBER' the saying for bonfire night is 'remember remember 5th of November, so by including the first two words in my headline it has a stronger to link to the event whilst still being creative and catchy. However i would prefer to use a headline which is more short and snappy.


Additional image: I have chosen to include an additional image as seen in the 'LOOK' fashion magazine cover. i have decided to use this space similarly to advertise the range of different Wyke hoodies; Dance, sport and psychology.


Sub headlines: The sub headlines will include things that are happening in the college and different subject areas. I was thinking of including a sport sub headline, maybe to advertise inter form matches or rugby/football events and results. If it was to advertise a football win i have come up with the subheading, 'A STRIKING SUCCESS'.

A sub headline advertising a photo gallery inside from the wyke Halloween party, i came up with the title 'A SCARY SIGHT', this is a good play on words as it could be interpreted as a sarcastic point of view on the actual photos of the students or a scary sight suggesting their costumes where scary, hence it was a Halloween them.

Another idea is to advertise a charity event hosted by the college for 'children in need' for example a fashion show. A catchy subheading for this would be 'STRUT YOUR STUFF', it is onomatopoeic and relates to a catwalk, therefore it is a suitably catchy title.

The magazine should be able to offer something for new for begginers, giving students an oppertunity to want to take part in something within the college, for example beginner's sport corses. I could use the subhead; 'BASKETBALL FOR BEGINNERS' it's short simple and imformative whilst still including the language feature of illiteration to make it more catchy.


Plug: I have some different ideas which the plug will be used to advertise things like a competition for example; to design a poster or a logo for the college and they could win an i-pod. Or to advertise trips out with college to a theme park for example. Or to advertise a charity event in college. Or to advertise student discounts etc.

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